Google Removed 350 Million Ads & Rejected 3 Million Publishers

http://www.seroundtable.com/google-block-ads-publishers-17981.html

 

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Google announced on Friday their efforts to keep their ad network safe, in-line and trustworthy.

Keyword Rich Domain Names Improving Search Rankings is a Myth, According to Bing

 

Duane Forrester, Sr. Product Manager of Bing, claims it’s a myth that keyword rich domain names improve search engine rankings in a post published yesterday on the Bing Webmaster Blog.
This came about after Forrester attended Namescon and overheard people discussing how keyword rich or exact match domain names can make or break your site. Claiming that’s just a myth, Forrester took it upon himself to debunk this theory.

Read more at http://www.searchenginejournal.com/keyword-rich-domain-names-improving-search-rankings-myth-according-bing/86379/#gA05v0lds2xO0c8D.99

How to ease anxiety over Google updates

Matt Cutts, head of Google's Webspam team, recently spoke at PubCon 2013 where he said "Google is trying to figure out answers; we are trying to organize the world's information, make it universally accessible and useful."

Google does a few things better than anyone else in the world: It provides users with relevant, easily-accessible information through emerging search technology, innovates through moonshot thinking that revolutionizes how we use technology to improve our lives, and gives digital marketers anxiety on a regular basis.

Read more at http://www.imediaconnection.com/content/35375.asp#UM8KDeOkcRKodbgq.99

Here Are Over 60 Things You Can Say To Google Now

 

http://www.webpronews.com/here-are-over-60-things-you-can-say-to-google-now-2013-11

 

 TrendBlog.net has put together a pretty cool infographic listing all the different commands you can use with Google Now. There are over sixty of them. You may already know most of these, but it’s nice to see them all collected together, and serves as a reminder of some of the things you can do.

Tips for Taking Twitter Content Marketing to the Next Level

http://blogs.imediaconnection.com/blog/2013/09/18/5-tips-for-taking-twitter-content-marketing-to-the-next-level/

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When Twitter first came around, many people were unsure what the social media website could do for business. It didn't take long to discover that Twitter's format is tailor-fit for B2B and B2C marketing, which is perhaps why it is second to LinkedIn as being the most used social media network for content marketing today. Twitter is a godsend for those who've been looking for an easy to use, accessible network for content distribution, and it's gaining more and more users as the days go by.

The fallout from a brand's fake Twitter hack

 

Following the legitimate hacking of two companies' Twitter accounts this spring, a string of copycats have jumped on the bandwagon with fake attacks. First, MTV and BET pretended to take over each other's Twitter accounts in February, and in July, Chipotle tricked users into thinking hackers had broken into its Twitter account with a string of nonsensical messages.
If blogs and online media coverage are any indication, the ploy worked. Chipotle representative Chris Arnold has declared the company's stunt a win, saying the fake hack "was definitely thought out" as part of Chipotle's 20th anniversary promotion. On the day Chipotle posted 20 "hacked" tweets, the company added 4,000 new followers to its Twitter account -- significantly more than its typical daily average of 250.

Read more at http://www.imediaconnection.com/content/34912.asp#VgOp3oSPaaKBzzzb.99

5 PPC Reputation Management Tips (Including Twitter)

 

http://www.clickz.com/clickz/column/2294474/5-ppc-reputation-management-tips-including-twitter

 

 Search engine reputation management issues come in many forms including: short-term, news-driven and longer-term SERP pollution, brand/company name, and those affecting product name. The diversity of reputation management issues and the fact that often the SERP in question isn't exclusively for the brand search alone, but may also include the words "reviews," "ratings," "testimonial," or industry terms. Because reputation management issues come in all flavors, the proper strategy varies. Certainly for any long-term SERP pollution issues, an SEO strategy makes the most sense, but SEO often takes time, so PPC search can provide a temporary fix, even in scenarios where a long-term solution must be SEO-driven.

Google Trends

 

 

http://www.webpronews.com/google-trends-just-became-a-lot-more-useful-2013-09?utm_source=Search_sidebar

 

 In September of last year, Google merged Google Trends with Insights For Search into what it called the “new Google Trends.” It’s now been a year and Google is continuing to add more ways for you to follow the latest search trends.

The first addition is an update to the Top Charts that was unveiled back in May. At the time, Google said that its top charts would show you the top searches by region for categories like actors, animals, sports and more. The new feature – Trending Top Charts – adds the option to see the top trending searches in each category.
As an example, here’s the Top Chart for animals. You can clearly see that dogs are the most searched topic overall in the animal category

Future of Local Search: 5 Layers of Local

http://searchenginewatch.com/article/2295798/The-Future-of-Local-Search-5-Layers-of-Local

  

Local search is broken. To improve your local search strategy for both now and the future, you need to understand the growing importance of local data, personalization, emerging technologies, new transaction methods, and delivery